Auto Industry

Sharing the Referral Benefits - Why a Double-Sided Incentive Program is a Win (Win)

Sharing the Referral Benefits - Why a Double-Sided Incentive Program is a Win (Win)

Referral programs are one of the most effective and commonly talked about ways to generate more business. In a standard referral program, the type that have been around for countless, you reward someone for sending a potential customer your way. However, thanks to the new wave of social sharing and digital tracking, referral programs have evolved and yours should too.

When and Where Should You be Asking For Referrals? Here are your top 7 Locations

When and Where Should You be Asking For Referrals? Here are your top 7 Locations

The most common and effective touch point is immediately after purchase, but as we all know, our salespeople are usually a little too stoked about closing the deal to handle this.. so here are some other just as effective and awesome places to ask for a referral or promote your referral program...

Bettenhausen Automotive Referral Program Case Study

Bettenhausen Automotive Referral Program Case Study

A referral program needs 3 specific ingredients for success at any dealership; a great product, impeccable customer service, and a platform that makes the referral process incredibly simple for dealership and customer alike.  Discover how we helped Bettenhausen combine all three for a seamless and engaging referral program that drives more than 50 vehicle sales every month. 

Lexus of Orland Referral Program Case Study

Lexus of Orland Referral Program Case Study

Discover how Lexus of Orland, a family owned dealership for over 20 years, who came to Incentivefox at the start of 2016, was able to increase their referral leads by up to 20% through Incentivefox's automated referral rewards program.

How Much Buying Power Do Women Have In The Auto Industry?

How Much Buying Power Do Women Have In The Auto Industry?

It's 2017 and when it comes to buying a set of wheels, women are leading the way in purchases, currently 85% of all car buying decisions are influenced by women, but women represent an extremely small portion of auto executives. What do those two facts have to do with each other? When you've got a lack of representation in the overall industry then you're likely to fall short in your ability to understand what compels a woman to buy a car.